The BBC reports KFC to Trial Plant-Based Nuggets and Wings in US.
It has teamed up with vegan food maker Beyond Meat to offer meatless nuggets and wings for the limited US trial run.
KFC is one of many fast-food chains experimenting with plant-based food. Burger King announced a plant-based Whopper earlier this year, while Subway has also said it will test plant-based meatballs.
Shares in vegan firm soar 163% on first day.
The vegetarian ‘meat’ aimed at replacing the real thing
According to its press release, KFC’s Beyond Fried Chicken will be offered at one restaurant in Atlanta on 27 August and will still be “finger lickin’ good”, as its slogan promises.
Finger Lookin’ Good?
This beyond meat craze is due to implode the moment every place offers it.
Meanwhile please note that people lick their fingers primarily because they are greasy.
Mike “Mish” Shedlock
“This beyond meat craze is due to implode the moment every place offers it.”
Gardein has been around at Yard House for nearly a decade and still does fine. This stuff isn’t meat to replace what existing customers eat. It just gives an option to the non-meat eaters. I suspect kind of like grocery stores. it will be a small percentage of overall sales but there is a market for it.
You seem to think everything is going to implode all the time. This is why people like me and others suggest slow growth is the likely path and not implosion. The stock prices for fake meat companies may implode but that has nothing to do with actual growth. As you know stock prices are not an indicator of anything true but momentum and other high frequency trading. I’ve always thought the markets would eventually be more volatile than actual reality and I think we may be there already. This is because traders need volatility to make money. Actual earnings, forecasts, sales and other true metrics of actual reality are not as volatile. The reaction is what is volatile. Your reaction to fake meat is volatile.
How did people survive and reproduce 150 years ago with no one but their moms telling them what to eat? Musta worked though. We’re here.
The same way they survived and thrived without Obamacare, standing armies and a wall on the Mexican border: One heck of a lot better than they will ever do with any of the above in place.
Not being a fan of how animals are treated at big farming operations, I look forward to this. The taste of fake meat is getting quite good.
Ah, so you like meat as long as it’s not made of meat. Makes sense.
“Fake meat” is just words. It’s plant-based food. Like bread. Do you like bread?
The meat industry is offended by calling it fake meat. It is kind of like the news industry being offended by calling it fake news. See what I did there.
Well you are really going to love lab grown meat from gigantic industrial sized petri dishes right?
Must laugh at the PETA types that want us all to end “exploitation” of animals and quit denying them their “rights.” Most animals on farms are domesticated and would be extinct if they were not husbanded by farms.
Yes I enjoy industrialized food production. So do you.
Yes Brad, I do, especially medium rare. My point though is this, the economics of food is a serious matter and is going to get a hell of a lot more touchy with passage of time, there were fewer than 3 billion people on the planet when I was born and I am only 61, there are 7.7 billion now. The only thing keeping that many people alive now is the capitalist markets of scale that so many sentimental do gooders are doing their best to disrupt. The either do not know or do not care that organic farming requires at least 50% more land (and water) to get the same yield as farming that uses petrochemical fertilizers, herbicides, pesticides, which again depend upon markets of scale to keep them economical to use. If someone like Sanders gets his way there would be no oil with which to make those. Sure you can pump just enough oil to make these products, but they will be uneconomical to use without those markets of scale provided by the transportation industry.
I will not eat fake meat or meat that is cultured. None of us can control the fact that we were born, so we should not at all feel guilty about what the media and activists claim is our impact on the world, but, we can control what our own contribution to the long term health of the planets is, I have never had kids, I never will, and so I can say from my point of view that every single intractable problem of humanity from farm issues to “man made global warming,” to structural poverty, are all actually issues of the shortsighted almost inebriate practice of copulating with abandon without any serious thought given to the consequences. They are all actually population problems and thus the solutions WILL be population solutions, imposed by nature most cruelly whether you like that or not. People like me who choose not to breed the planet into to an impoverished oblivion can’t be held accountable for what is to come. And I actually at this point do not give a damn because the idiots who think they can go on making more people and it will all somehow work out okay don’t listen anyway.
Sorry, the Soylent name is already taken…
They should have had the creativity to call the company Soylent.
Kentucky Faked Chicken
Wish I thought of that
In high school a few friends worked at KFC and they all used to call it Kentucky F%*+’ed.
The salt load on the Beyond Meat products is double.
Ugh, frankenfood. I especially do not like or eat soy products beyond a little soy sauce on rice a few times per year, soy is not good for men. You might as well take a birth control pill with your dinner. Beyond Meat uses pea protein rather than soy, so it is okay that way, but pea protein also gives most people a tremendous case of gas.
Humans evolved being omnivorous, but clearly favored meat as the construction of our teeth show. Prior to the advent of agriculture we subsisted mostly upon meat for many of our nutritional needs. We digest it far better than we digest dairy for certain. Sometimes you just need your meat to not be BEYOND MEAT!
To me supporting this movement, and that is what it is, a PETA backed vegan advocated end to meat, movement also backed by climate absurdists, is a slippery slope, if this catches on as a commercially viable product it will then only be a matter of time till meat is simply too expensive for 90% of us to eat, then you will have no choice in the matter. In all it makes me happy to be in my 60’s and so not likely to live long enough to be forced to eat what others tell me I have to. I hated that about being a kid, my mother was poor and a bad cook, so by the age of 17 I was 5’11” and 115 pounds. Probably the most fundamental right of any person is to have a say about what goes inside their body, when that is dictated to you then you have no rights at all.
Soy does good effects, too, for men, including reducing prostate cancer.
Yeah but you can get that same effect from other sources without the estrogenic effects of soy. Soy is rich in isoflavones that actually promote cancers in some people, I had a doctor that once refused to allow me to have TRT (testosterone) because he was convinced by a flawed 1960’s study that claimed it causes prostate cancer. It does not cause such cancers, it can be like tossing gasoline on a bonfire if you already have cancer cells or pre cancerous cells, but by itself is not a cause.
I have looked long and hard at the evidence, and admit to being a bit biased in that I find tofu disgusting, but I really was looking for alternatives to rapeseed oil (Canola, which was named that because the largest rapeseed oil producer, Canada, thought the name rapeseed was holding back acceptance, so the renamed it CANola) and olive which is great for salads and some cooked foods, but imparts a strong taste and is not suitable for most cooking because it smokes at such a low temperature. I do not like the taste of corn oil, love some of the more exotic oils like pumpkin seed but, also low temp and a very nutty flavor that is good for some dishes but not all.
I find more negative studies about soy than positive, most having to do with the estrogenic effects of soy. Some of these are really pretty provocative.
Anyone remember D’Lites?
A fast food restaurant chain that focused on better nutritional options.
They also had an IPO and their stock zoomed for awhile.
2s & 10s inverted > 3 bps
Getting Interesting. Or not.
Getting VERY interesting – especially if you’re a gold and silver stacker. 🤑
I’m holding out for white slime.
I am a vegetarian and have tried the whopper. Not too bad but I would not make a habit of it since I doubt the health benefits.
As a result of the availability of meatless burgers, how long until the state of California outlaws beef hamburgers at fast food restaurants due to climate change?
Here’s a historical footnote, that I type as I look at a worthless stock certificate in Food Host U.S.A., Inc. Back in the early 1960s, Food Host was a fast growing chain of hamburger restaurants called “King’s Food Host” that advertised that they made the “World’s Best Hamburger”, and without a doubt I can say that they made the world’s best onion rings. Indeed, they made a good burger, and they grew to about 500 restaurants, but McDonalds was growing faster, and sold a much cheaper hamburger. To try to compete, King’s added a vegetarian burger at a lower price than beef. It really was pretty good, but, King’s got the rap that their hamburgers weren’t real beef, and introducing the veggie burger destroyed them, and the entire chain was bankrupt within a year. It just goes to show, it doesn’t pay to be ahead of the time.
Cheaper is the ultimate story this time too….. Meat, even chicken, is just going to be too expensive for the minions, once they are sufficiently asset stripped, in order to keep the welfare flowing to idle, idiot “asset owners.” So instead, the minions will have to make do with industrial plant waste.
Which will, of course, be counted as an equivalent substitute for Kobe beef, in order to keep up the pretenses that “we” are all “wealthier” now, with the price of “burgers” just as cheap as before the latest round of printed up welfare for useless banksters and all…..
I already stopped eating at KFC, and various other fast food joints, namely because the service and quality has gone to hell and the people that work there can’t be trusted. I’m pretty much done with fast food. At least in my particular area. If you like being over charged while employees pocket the difference, terrible service, improperly made, sitting around too long, herded like cattle, incompetent drive thru workers etc then have at it.
Chick-fil-a and In-and-Out have bucked these trends.
And are both doing very well.
Exponential materialism craving population growth( X 3 in half a decade !) Sustainable ? In your dreams maybe….Keep on breeding though, everything is allright ! ….in your dreams
Great to consume with #FakeNews!
i’m holding out for soylent green
LMAO. Wait till people find out about that. It’ll make plant based meat look like filet mignon.
Perhaps plant based meats can save diabetics provided they don’t lather their food with too much sauce and mayonnaise.
Sauce & mayonnaise does cause diabetes. This is likely contributing to the “diabesity” epidemic, ignorance.
Soylent Green is people!!!!
The idea that plant nutrition has to be better for you than meat is hogwash! The plants they are using are genetically modified and vastly processed, contain too much sodium, and in sum are no better for you than a decent lean chicken breast. They are also harder to digest. We, and our gut microbiomes, have evolved to eat meat. We were probably eating meat before we were even primates. I have a personal dislike for vegans that equals or exceeds my Deranged Trump syndrome. After all he will be gone eventually and when he is there will still be viscous nasty brick throwing PETA card carrying pasty weaklings demanding we end all animal “abuse” and grant them full citizen rights. God but I would not mind if they did make those F’ing fools into Soylent and feed them to animals on farms.
People eat less fried chicken than they did decades ago, primarily because of the calories in the fat, or because they think the fat itself is bad for you (not true for all fats). I avoid it because of the bread. Health-wise, the least thing to worry about is the chicken, whether white meat or dark. Unless KFC stops selling real chicken entirely, ‘virtue’ vegans not likely to eat at KFC. And if they remove the chicken entirely, they’ll go out of business.
I have no problem with eating chicken, but I won’t eat vegetable oils other than some occasional Canola oil. Every fast food restaurant, and most other restaurants cook exclusively with industrial vegetable oils (soybean, corn, sunflower, safflower, peanut, etc). Vegetable oils are high in Omega-6, which is pro-inflammatory, and lowers your good cholesterol. They also have the nasty problem of breaking down into trans fats when heated. Since I gave up vegetable oils in favor of fruit oils (Olive, Avocado), my arthritis is gone, and my lifelong allergies have nearly vanished. It seems so strange to be sitting here in late August with no hay fever, and not taking any antihistamines anymore, but I love it.
Carl: On the one hand, detractors claim that canola oil is completely toxic, contains “the infamous chemical warfare agent mustard gas,” and causes conditions from mad cow disease to blindness. On the other hand, supporters believe that canola oil is one of the healthiest oils on the planet and offers canola oil benefits because it’s rich in omega-3s, low in saturated fats and is a good source of oleic acid. Granted, these properties are true on a surface level, but there is much more to the canola story.
It is genetically modified, and as a person that never had and never will have kids that does not bother me as much as some people. And almost all foods contain GMO ingredients now.
I am surprised at your situation with arthritis: Its been linked to increased inflammation in animal studies and chronic inflammation is believed to be at the root of most diseases.
Perhaps there is something else you are doing to make that better? I avoid it when I can, I also try never to eat anything with coconut/palm oils. You know movie theater “butter” is actually palm or coconut oil with flavoring. It costs pennies if that on the dollar to real butter and NEVER goes rancid, the next bag of popcorn you buy at the movies could have oil that was harvested from a tree in the Philippines when you were a kid.
I’m well aware that some people are very anti-Canola oil, but you do yourself no favors citing Dr. Axe, who I don’t consider a credible source. The fats I eat most of are Omega 9, monounsaturated fats found in olive and avocado oil. As for palm and coconut oils, yes, I’m very familiar with them. You’ll also find them in microwave popcorn and many “snack bars”. They contain MCT (medium chain triglycerides), a saturated fat that is easy to digest, the only fat that doesn’t require bile from the gall bladder to digest, by the way. MCTs tend to raise your cholesterol levels, but do so primarily by raising your good cholesterol, not an altogether bad thing, so they have been a trendy “health food” of late. I eat small amounts of butter, palm oil, and canola, and I eat a fair amount of fish, flaxseed, chia, and walnuts for Omega 3 fats (but don’t bother taking fish oil – a few drops of that in a pill isn’t going to make much difference). I avoid margarine completely, and the high Omega 6 oils as much as I can, but it isn’t easy as they are in everything. We may be complete opposites.
We like our meat, rare when possible, but that beyond meat stuff is tasty.
Lots of salt?
Amerika is really going full retard.